Real Footprint
The Real Footprint tracker has now been introduced at Chipotle.
The Real Footprint tracker measures the real world impact of Chipotle's ingredients and ingredient sourcing on our planet's atmosphere, waterways, soil and more. Using the Real Footprint tracker, customers can see the environmental footprint of each dish they order at Chipotle.
You can find out more about Chipotle's Real Footprint here.
Bill Nye Bowl
To celebrate and market the Real Footprint tracker, Chipotle has enlisted the help of Bille Nye and is introducing the new Bill Nye Bowl.
With a reasonably low environmental footprint, the Bill Nye Bowl is crafted from pinto beans, Roasted Chili Corn Salsa, chicken and white rice, served with Chipotle's new and improved zesty Queso Blanco.